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Cart abandonment in fashion ecommerce. What the research says and what your store can do

30/10/2026 by paolo
Cover of the article on cart abandonment in fashion ecommerce, with a woman in a green dress outside a restaurant

Seven in ten carts are abandoned. What Baymard, Rithum and choice research say, and what a fashion store can do before checkout.

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What an AI shopping assistant is and why your fashion store needs one

27/10/202626/10/2026 by paolo
Chat with Camille suggesting a bottle-green wrap dress for a work dinner under $300, with the look tried on the customer’s photo

An AI shopping assistant is a chat inside your store that helps customers choose what to buy, the way a good sales associate would. It asks questions, suggests products and explains why they fit the customer’s needs. For a fashion store it answers the two questions behind most lost sales, “what should I wear?” and … Read more

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Camilleby Pinci

The AI personal shopper for fashion stores on Shopify.

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